About our origins




Frankly Amsterdam wasn’t always called Frankly Amsterdam. We used to go by a different name.

7 years ago, we started as Fem Home, a luxury textile brand of home textiles with a pure origin. Even then, we already produced our entire collection of rugs, bedlinen, plaids and cushions exclusively in Europe with the most beautiful natural materials. We developed quickly and outgrew our name. That is why we decided to continue as Frankly Amsterdam.

Most of our collection is made to measure. As a result, it is possible to customize (almost) any product to personal preference. The creative freedom that this way of working offers has been internationally noted by interior designers. That is why today, we specialize in made-to-measure interior textiles for both residential and project-oriented customers in the highest segment of the interior branche.

Flying the flag of Frankly Amsterdam we are expanding our collection with products that bridge the gap between textiles and furniture: soft furnishing. We are expanding our existing collaborations with established architectural firms and designers such as Marc Thorpe, Ulf Moritz and Christiane Müller. In addition, we are entering into exciting new collaborations. For example, Mae Engelgeer created the carpet "En Suite" especially for our launch, and we continue to work on developments with international designers behind the scenes.