{"product_id":"new-start-36","title":"New Start 20 - Biodegradable Pet rug, hand tufted","description":"\u003cp\u003eNew Start 20, a Biodegradable PET rug, made from innovative yarn entirely sourced from post-consumer recycled plastic bottles. This hand-tufted rug offers a unique combination of luxurious residential elegance and commercial-grade durability. Showcasing exceptional softness and minimal shedding, it is effortlessly easy to maintain and therefore an excellent choice for high-traffic areas. \u003c\/p\u003e\n\u003cp\u003eNew Start offers a personalised touch with a palette of 61 standard colors to choose from. It's fully customizable in terms of size and shape, features a 20 mm cut pile height.\u003c\/p\u003e\n\u003cp\u003eRemarkably, this recycled fiber efficiently decomposes in just 12 months, reducing textile accumulation in landfills and microplastic pollution in oceans.  \u003c\/p\u003e\n\u003cp\u003eClick \u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0920\/2751\/9299\/files\/New_Start_20.pdf?v=1781185241\" target=\"_blank\" rel=\"noopener\"\u003ehere\u003c\/a\u003e for further information and the care instructions.\u003c\/p\u003e","brand":"FranklyAmsterdam","offers":[{"title":"Default Title","offer_id":54495705628995,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0920\/2751\/9299\/files\/NewStart20-PET28.png?v=1779371004","url":"https:\/\/www.frankly.amsterdam\/products\/new-start-36","provider":"FranklyAmsterdam","version":"1.0","type":"link"}